Our world is changing at a swift pace. Pacing with the changing world sometimes becomes a difficult task if you are not equipped with the latest gadgets or technologies. If we talk about the data, we are bombarded with billions of data points to make our decisions daily. When we wake up in the morning, our brain starts analyzing incoming information and making decisions — what to eat, what to wear, what to read, what to watch, etc. According to some scientists, the average human makes 35,000 decisions per day.

Modern-day businesses’ work pattern is no less than our brain…


All of us know that Healthcare transformation is long overdue even before 2020, but the pandemic forced the adoption of digital technologies.

More than any other sector, Healthcare workers across the globe had to adapt efficient strategies to meet the overwhelming demand while also maintaining the safety of their front line from the virus. Previously healthcare was not known for quick technology adoption, evidence shows that healthcare can take as long as 18 months for minor tech changes.

The pandemic not only forced changes like Telemedicine but also innovative ways to utilize the available resources to maximize care for everyone…


As the world has transformed organizations in every industry into a subscription-based business, the most dreaded aspect by every business leader or marketer is customer churn.

Churn rate has a direct relationship with the company’s revenue. While business leaders attribute their losses to the overheads, failed marketing and ad campaigns, extravagant expenses, and failed product experiments, churn escapes the spotlight in these discussions, but that is precisely the place where the spotlight needs to be.

Therefore, identifying the vital factors affecting customer churn in companies and prioritizing these factors help organizations to develop a new solution for preventing customer reduction…


Would the customer buying habits have changed over the past year during the pandemic? Undoubtedly, the previous year has changed the way people work, live, buy and socialize. How would we match the customers’ changed buying behavior? How would we know what is changed? Is there anything which is not changed? Unanimously, customer experience (CX) is the differentiator for the brands to stay competitive.

Customer experience includes a complete value exchange happens between a company and the customers. However, most customers consider customer experience to push their products in a market irrespective of focusing on creating a comprehensive 360-degree customer…


Customer churn is a serious issue for any industry as customers do not hesitate to leave if they don’t find what they are looking for. They are constantly looking for competitive pricing, value for money, and above all, high-quality service. Customer churning is directly related to customer experience. It’s a known fact that the cost of customer acquisition is far greater than the cost of customer retention, which makes retention a crucial business prototype. Companies in nearly every industry have to address it because it can plateau the growth of any business even if it gains customers quickly. The most…


Each minute generates ∼500,000 tweets, ∼53,000 Uber trips, ∼300 hours of YouTube videos uploaded every minute, and more. Hold your breath and now look at this: in 1964, 1TB of memory would have cost about $3.5 billion. Today? $47 . . . and it fits into your back pocket.

Added to this, consider the impact of technologies such as blockchain and the Internet of Things (IoT) on the velocity of data currently being collected. Data collection rates are moving at a rocket speed(if they aren’t already there).

In the Analytics Age, data (the majority of it is unstructured) is the…


In recent years many enterprises have begun experimenting with using big data and cloud technologies to build data lakes and support data­driven culture and decision making-but the projects often stall or fail because the approaches that worked at internet companies cannot be adapted for the enterprise, and there is no comprehensive practical guide on how to do that successfully.

Big data, data science, and analytics in any form that fuels our decision-making by bringing in insights to our every walk of life — serving customers with the right products to finding a cure for cancer depends heavily on the historical…


Data has come to be the most valuable business asset as most companies have transformed themselves wholly or partially into a digital business. They are using data :

  • to personalize search and recommended results.
  • to gain customer insights that power their products and services
  • to serve relevant ads and drive further actions
  • to power live performance dashboard and deliver customizable insights to users.

How did we get here?

  1. Over the last 5–7 years, three key trends have significantly upgraded the value of data: Connected device, apps, and systems now generate more data than ever before
  2. The cloud has reduced the…

Are you looking for real-time data analytics?

Do you want to isolate storage from computing to save money?

Is your organization concerned about security and governance while being agile?

In recent times, organizations are in dire need to be data-driven. The priority in this journey is to make it easy for data teams to store and use data. Snowflake migration can ease the data management process as it connects to a plethora of tools and supports most structured and semi-structured data types. The cloud data warehouse market is flooded with many players. …


Developing analytical capability seems to be straightforward. It is also a fact that most firms have paid close attention to data over the last decade, have sponsored analytical programs, and have attained a higher stage of analytical capability. However, an overwhelming majority of organizations have neither a finely honed analytical capability nor a detailed plan to develop one.

There are many moving parts for developing an analytics-driven organization as it includes software applications, technology, data, processes, metrics, incentives, skills, culture, and sponsorship. Nevertheless, the benefits of becoming an analytical competitor far outweigh the costs. …

Saxon Global

Saxon Global is one of the fastest-growing Inc. 5000 Companies in the U.S., providing Cloud Technology Solutions and IT Consulting Services.

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